Document Type

Article

Abstract/Description

This author researched previously the personal decision factors considered by information technology (IT) executives when making the cloud computing services adoptionchoice. The conclusions in that work (Smith, Jr., 2016) supported four hypotheses, namely, (a) advancement, recognition and satisfaction from accomplishments, (b) top management support, (c) diminishment of personal image, and (d) a pattern of technology readiness have a positive influence on business intentions to adopt cloud computing services. Interestingly, a fifth hypothesis, diminishment of personal image, was found to have a negative influence on business intentions. The relationship between age of the survey respondents and adoption levels was highlighted in that dissertation as an area worthy of future research. The study described in this article represents a “deeper dive” into this specific potential correlation. The results of this study may provide greater insights into the challenges sales organizations face when attempting to market their cloud computing services.

Department

Engineering and Technology

First Page

1

Last Page

8

Volume

11

Issue

3

ISSN

2219-6021

Date

3-2020

Share

COinS